Voice of the Customer (VoC) provides an indispensable glimpse into customers’ minds that no other data source can provide. It helps you understand their needs, expectations, perceptions, and pain points from their experiences with your brand, wherever they are in the customer journey. Monitoring the latest voice of the customer Continue Reading
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Importance of Application Security and Customer Data Protection to a Startup – Tempemail
When you are a startup, there are umpteen things that demand your attention. You must give your hundred percent (probably even more!) to work effectively and efficiently with the limited resources. Understandably, the application security importance may be pushed at the bottom of your things-to-do list. One other reason to Continue Reading
Why it Pays to Invest in a Customer Acquisition Partner – Tempemail
The ability of technology vendors and service providers to attract new IT customers is critical to their survival. In 2020, the COVID-19 pandemic and subsequent lockdowns rapidly changed the everyday consumers’ life — forcing companies across the world to rethink the ways in which they generate leads and onboard new Continue Reading
6 Tips to Provide Great Customer Service on Twitter
Long gone are the days when the only mediums for customer support were call centers and emails. These channels alone can no longer meet current customer demands, so they need to be combined with more dynamic approaches. The boom in social media has created new solutions for customer care. Twitter Continue Reading
Customer Journey Map – Examples & Free Template
Every customer journey is unique. It’s up to marketers to map out every customer experience and touchpoint by using customer journey map templates. On this page, you can download all 8 customer journey map templates for free (includes access to Google Presentations and Google Spreadsheets links) – so you can Continue Reading
Altron People Solutions Partners with LivePerson to Deliver AI-powered Messaging for Better Customer Experiences – Tempemail
Altron People Solutions, a subsidiary of JSE-listed technology company Altron, was recently named as a Preferred Partner of LivePerson, a global leader in Conversational AI. The partnership will deliver AI-driven conversational experience solutions to the South African market and help companies pivot their businesses away from traditional voice-based channels to Continue Reading
The Essential Voice of Customer Guide
Remember when you received service that was so outstanding, you were shocked? You experienced a small paradigm shift. But it can go either way, and since word-of-mouth became digitized, a new online chorus starts every second. SoAndSo Airlines lose their market position because they don’t understand how to respond on Continue Reading
The Guide to Customer Retention on Social Media
Building brand awareness and acquiring new customers is one of the key objectives of any marketing strategy. However, what many businesses neglect to invest in is customer retention. In the long run, this can prove to be a mistake, both financially and from a branding standpoint. What Is Customer Retention? Continue Reading
How Social Media Customer Service Helps Brands
Social media and good customer service go hand in hand today. Brands that know how to leverage social media not just for marketing but also for providing seamless customer service are the ones that succeed at building long-lasting relationships with their customers. And get this – social media users have Continue Reading
How to Design a Customer Journey
You understand your customers and your product, but how are your customers getting to your product? Don’t know? Then it’s time for you to map out your brand’s customer journey. Customer journeys are a key tool in any digital marketer’s toolkit – but how do you map out your customer Continue Reading