Australia has come in first for brand safety in mobile because of a sophisticated local ecosystem of advertisers, publishers, and industry bodies championing initiatives such as ads.txt. That means advertisers have prioritized clean impressions and publishers to deliver relevant engaging content and online experiences to garner longer ad exposure times, Continue Reading
Industry
Industry partnerships help Australia rank high for brand safety in mobile- Tempemail
Australia has come in first for brand safety in mobile because of a sophisticated local ecosystem of advertisers, publishers, and industry bodies championing initiatives such as ads.txt. That means advertisers have prioritized clean impressions and publishers to deliver relevant engaging content and online experiences to garner longer ad exposure times, Continue Reading
Aussie Broadband rallies industry behind NBN Co – Telco/ISP- Tempemail
Aussie Broadband managing director Phillip Britt is rallying internet providers to get behind NBN Co and its team as they put in “insane hours” and alter work practices “to keep everything running” for internet users. Britt took to social media on Sunday to lend public support to NBN Co, arguing Continue Reading
3 Ways MultiChoice is Supporting the Local Entertainment Industry | Tempemail
Sourced from TV with Thinus Every day various sectors across the continent are adjusting and finding new ways to deal with challenges brought about by the current coronavirus pandemic. Given the MultiChoice Group’s position in Africa’s video entertainment sector, the group is acutely aware of the challenges its partners in Continue Reading
Advertising Association and M&C Saatchi leaders talk about long-term Coronavirus impact on industry- Tempemail
The chief executive of the Advertising Association, Stephen Woodford and M&C Saatchi managing director, Tom Firth have discussed the longer-term impact that the industry’s response to the Coronavirus will have on advertising as a sector. Joining editor of Tempemail, Stephen Lepitak, the pair spoke about their reaction to chancellor Rishi Continue Reading
Representing our industry in the fight against Covid-19, now and when the recovery comes- Tempemail
At the Advertising Association, we are privileged to represent our incredible industry to the UK government. The Association has been doing this for almost a century – our predecessors played an active role on behalf of advertisers, agencies and the media during World War 2, for example. The past ten Continue Reading
Mobile Money Industry Reaches 1 Billion User Milestone | Tempemail
The GSMA has unveiled the annual ‘State of the Industry Report on Mobile Money’, offering a view of the mobile money landscape and highlighting the impact that greater financial inclusion has on lives, economies and innovation, especially in emerging markets. This year’s report looks at what one billion registered accounts Continue Reading
India’s huge outsourcing industry struggles with work-from-home scenario – Strategy- Tempemail
As the coronavirus pandemic pushes India into lockdown, the call centres and IT services firms that function as the world’s back office are struggling to piece together work-from-home solutions and other business-continuity plans. Prime Minister Narendra Modi on Tuesday ordered 1.3 billion Indians to stay at home for 21 days Continue Reading
What the food and beverage industry can do to future-proof their business for a post-coronavirus world- Tempemail
As stricter social distancing measures for public venues and social activities are introduced by governments around the world to reduce the risk of further local transmission of the coronavirus, restaurants are forced to reduce their in-dining areas or stop operations altogether. They are turning to food delivery as a way Continue Reading
Labour calls on the UK ad industry to ‘mobilise in the fight against panic buying’- Tempemail
Pressure is mounting on the UK government to sign-off a national advertising campaign urging the public to cease panic buying goods following an intervention from the opposition Labour Party. Opponents of the government believe not enough is being done to educate the public on social responsibility and many feel that Continue Reading