Snap to stop promoting Trump’s content in a move that adds pressure to Facebook | Technology- Tempemail

Citing a commitment not to “amplify voices who incite racial violence and injustice”, Snap said Wednesday that it will no longer promote Donald Trump’s posts to users who do not already follow him, increasing pressure on Facebook over its stance on the president’s violent rhetoric.  “We are not currently promoting the Continue Reading

Snap ad revenue strong – but spend concerns ahead- Tempemail

Snapchat is on a high after reporting a 20% year-on-year increase in daily active users and 44% revenue growth, rounding off a strong first quarter performance for the social messaging app. However, analysts speaking to Tempemail explained that the lockdown came too late in the quarter for a predicted ad Continue Reading

Govt calls snap review of mobile blackspots program after fifth round tanks – Telco/ISP- Tempemail

The government will rejig its mobile blackspots program after it was left holding 58 percent of the cash allocated for round five, and amid industry threats to skip future rounds.  Communications Minister Paul Fletcher unveiled a review of the scheme and a live test of the outcomes through a new Continue Reading

What is the future of brands within closed ecosystems?- Tempemail

With so many consumers using services with walled gardens – also known as closed ecosystems – it’s unsurprising that consumer expectations have shifted to demand the same seamless digital experience across industries, according to 4C Insights VP revenue, Karl Knights. Speaking during Tempemail Digital Transformation Festival during a panel discussion Continue Reading

Hulu’s head of ad sales Peter Naylor departs for Snap- Tempemail

Peter Naylor, senior vice-president, advertising sales at Hulu, is departing the Disney-owned streaming service to become Snap’s first vice-president for the Americas. Naylor will be responsible for growing Snap’s advertising business in the US, Canada and Mexico. He will take up the newly created role in May and report into Continue Reading

Snap reports usage boost from Covid-19 with increased ad engagement- Tempemail

With more folk staying in-doors, Snap is getting a well-needed boost in usage from Covid-19, resulting in increased engagement on its ads. Despite being confined to the boundary of their homes, the world is arguably better connected than ever, with people staying in touch with their family and friends virtually Continue Reading

Snap expands mental health help feature to UK- Tempemail

Snapchat is rising to the challenge presented by the coronavirus pandemic by releasing its Here For You mental health tool to British and American users earlier than planned. The all-new feature pairs individual users with mental health resources whenever keywords such as anxiety, depression, stress, suicidal thoughts, grief and bullying Continue Reading

Ads We Like: Apple’s AirPods Pro help listeners tune out in a ‘Snap’- Tempemail

Apple’s latest campaign debuts the new active noise cancellation technology of its wireless AirPod Pro headphones. The world around us is chaotic, with noise and new information constantly competing for our attention. Apple’s new AirPod Pro headphones combine the wireless technology of its original AirPods, with noise-cancelling capabilities that allow Continue Reading