Prospect gambles on £1 trial to turn new readers into lasting subscribers- Tempemail

As a model for funding journalism it sounds barmy. Prospect magazine is offering prospective customers their choice of a free top-selling book from authors including David Aaronovitch or Ben Okri, plus three trial copies of its product (normal price £5.95) for £1. If they don’t like the magazine they don’t Continue Reading

Disney+ attracts 10 million subscribers on first day

What just happened? Disney’s first streaming video platform launched on Tuesday to what a company spokesperson described as demand that exceeded their highest expectations. On Wednesday, the company backed up that claim by providing an early look at sign-up numbers. In its first day, Disney reportedly signed up 10 million Continue Reading

How Bonjour Lisbonne Doubled Their Email Subscribers with Exit Intent

Email newsletters play a crucial role in the sales funnels for many online businesses, but how do you get your visitors to subscribe in the first place? 🤔 See how the winning combination of a lead magnet and OptinMonster’s Exit-Intent technology® worked for Bonjour Lisbonne. Meet Bonjour Lisbonne Thibaut Pakiry Continue Reading